Simon G Jewelry gained 37% More Klaviyo Revenue with Aimerce
Key takeaways
01
The long buying cycle for Simon G Jewelry made consistent engagement crucial. Aimerce's Durable ID tech bypassed Safari's 7-day limit, greatly improving tracking and retargeting.
02
Tracking users for longer and consistent engagement leads to a 37% revenue increase in a month and half.
x
ROI
%
Klaviyo Revenue Lift
%
Addressable Audience Size Lift
Key takeaways
01
The long buying cycle for Simon G Jewelry made consistent engagement crucial. Aimerce's Durable ID tech bypassed Safari's 7-day limit, greatly improving tracking and retargeting.
02
Tracking users for longer and consistent engagement leads to a 37% revenue increase in a month and half.
x
ROI
%
Klaviyo Revenue Lift
%
Addressable Audience Size Lift
About Simon G
Simon G Jewelry embodies the American dream. Simon G Jewelry began with Simon Ghanimian arriving in the U.S. with $200 and discovering his passion for jewelry making in New York's diamond district.
Moving to Los Angeles, he and his wife Silvia started their business. Today, Simon G Jewelry is a renowned brand, with handcrafted pieces sold in over 900 stores across North America, yet Simon's love for creating new pieces remains undiminished.
The Challenge
Simon G Jewelry faces the challenge of balancing high craftsmanship standards with scaling operations. With premium prices ($1500+) and intricate designs, the buying cycle is lengthy as customers take time to decide (15 - 60 days). Meeting increased demand without compromising quality strains production.
The company must consistently engage customers to address concerns and maintain its reputation for excellence. However, Safari’s 7-day cookie limitation prevented them from retargeting over half of their mobile visitors, making the consistent engagement almost impossible.
Our Solutions & Results
To address the challenge of high AOV and extended buying cycles exacerbated by Safari’s 7-day cookie limitation, Simon G Jewelry turned to Aimerce for a robust solution. Leveraging Aimerce’s advanced tracking technology, they accurately targeted abandoned cart customers and extended retargeting capabilities.
This enriched customer data and improved engagement. As a result, Simon G Jewelry achieved a 36x ROI, a 37% revenue lift from Klaviyo, and a 14% increase in addressable audience size.
Our Solutions & Results
To address the challenge of high AOV and extended buying cycles exacerbated by Safari’s 7-day cookie limitation, Simon G Jewelry turned to Aimerce for a robust solution. Leveraging Aimerce’s advanced tracking technology, they accurately targeted abandoned cart customers and extended retargeting capabilities.
This enriched customer data and improved engagement. As a result, Simon G Jewelry achieved a 36x ROI, a 37% revenue lift from Klaviyo, and a 14% increase in addressable audience size.
The fabulous team at Aimerce has truly reinvented our marketing strategy over at Simon G Jewelry! Their innovative Durable ID tech took our tracking and retargeting to a whole new level, leading to more engaged customers and a noticeable uptick in sales. We saw a remarkable rise in our revenues right from the first month. I couldn't possibly recommend them more!"
Sachin Shah
Head of Marketing at Simon G Jewelry
The fabulous team at Aimerce has truly reinvented our marketing strategy over at Simon G Jewelry! Their innovative Durable ID tech took our tracking and retargeting to a whole new level, leading to more engaged customers and a noticeable uptick in sales. We saw a remarkable rise in our revenues right from the first month. I couldn't possibly recommend them more!"
Sachin Shah
Head of Marketing at Simon G Jewelry
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