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Shopify Apps

Klaviyo

Learn about Klaviyo Shopify app for email and SMS marketing automation. Discover segmentation features, flows, and how Aimerce enhances customer data analytics.

Last updated: July 24, 2025Official Documentation

What is Klaviyo?

Klaviyo is a powerful email and SMS marketing automation platform that helps Shopify merchants create personalized customer experiences through data-driven campaigns and sophisticated segmentation.

Core Features:

  • Email Automation - Create complex multi-step email flows
  • SMS Marketing - Send targeted text message campaigns
  • Advanced Segmentation - Target customers based on behavior and data
  • Personalization - Dynamic content based on customer preferences

Integration Benefits:

Klaviyo's deep Shopify integration provides real-time data sync, predictive analytics, and seamless customer journey tracking from first visit to repeat purchase.

How Aimerce Enhances Klaviyo

Amplify Klaviyo Performance with Aimerce's Enhanced Data Layer

Aimerce supercharges Klaviyo's already powerful platform with enhanced data collection and cross-platform customer intelligence.

Aimerce's Enhancements:

  • First-Party Data Enrichment - Capture more customer touchpoints
  • Cross-Device Tracking - Connect customer journeys across devices
  • Advanced Attribution - Better understand campaign impact
  • Predictive Segmentation - AI-powered audience creation

With Aimerce, merchants achieve up to 50% improvement in email deliverability and 35% higher customer lifetime value.

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