What is Omnisend SMS?
Omnisend SMS is a text message marketing feature that integrates seamlessly with email campaigns to create unified omnichannel marketing automation. This powerful tool allows ecommerce businesses to reach customers instantly with personalized SMS messages that drive engagement and conversions.
SMS Campaign Types:
- Promotional SMS - Share sales offers and product announcements
- Transactional SMS - Order confirmations shipping updates and delivery notifications
- Automated SMS - Triggered messages based on customer behavior
- Cart Recovery - SMS reminders for abandoned shopping carts
- Welcome SMS - Introduce new subscribers to your brand
SMS Automation Features:
Omnisend SMS includes powerful automation capabilities:
- Behavioral triggers based on website activity and purchases
- Segmentation and personalization for targeted messaging
- Integration with email workflows for coordinated campaigns
- Automated opt-in and consent management
- Timing optimization for maximum engagement
Compliance and Deliverability:
- Built-in compliance with SMS regulations and carrier requirements
- Automatic opt-out handling and preference management
- High deliverability rates with carrier partnerships
- Two-way messaging and customer service integration
Performance Analytics:
Omnisend provides detailed SMS analytics including delivery rates click-through rates conversion tracking and revenue attribution to measure campaign effectiveness.
How Aimerce Enhances Omnisend SMS
Amplify Omnisend SMS with Aimerce's Enhanced Customer Data
Aimerce boosts Omnisend SMS performance by providing richer customer insights and more accurate behavioral data that improve SMS targeting and engagement rates.
Aimerce's SMS Enhancements:
- Advanced customer segmentation - More precise targeting based on detailed behavioral data
- Cross-channel attribution - Understand SMS impact on overall customer journey
- Enhanced personalization - Richer customer profiles for more relevant SMS content
- Behavioral trigger optimization - More accurate triggers based on extended customer history
- Revenue tracking - Precise measurement of SMS contribution to sales and LTV
Ecommerce brands using Aimerce with Omnisend SMS achieve 45-65% improvement in SMS performance with higher engagement rates better targeting and increased revenue per message.