Comprehensive guides and resources to help you master ecommerce marketing, from Shopify apps to server-side tracking with Aimerce.
Server-side tracking and attribution concepts
10 topics available
Learn about first-party data collection and management through server-side tracking. Discover benefits, implementation strategies, and how Aimerce maximizes data value.
Learn about data clean rooms for privacy-safe data collaboration. Discover secure data sharing benefits and how Aimerce enables clean room analytics.
Learn about instant customer experience customization using real-time data. Discover personalization strategies and how Aimerce enables dynamic content delivery.
Learn about marketing attribution models and measurement strategies. Discover server-side attribution benefits and how Aimerce enhances multi-touch attribution accuracy.
Learn about cross-device customer journey tracking and identity resolution. Discover server-side benefits and how Aimerce connects multi-device experiences.
Learn about privacy-compliant data collection and customer consent management. Discover ethical tracking practices and how Aimerce prioritizes user privacy.
Learn about third-party cookie deprecation and its impact on digital marketing. Discover server-side solutions and how Aimerce prepares businesses for the cookieless future.
Learn about preventing duplicate event tracking and ensuring data accuracy. Discover deduplication strategies and how Aimerce eliminates tracking redundancy.
Learn about Conversion APIs for reliable event tracking. Discover server-to-server benefits, implementation strategies, and how Aimerce optimizes API performance.
Learn about data layer architecture for organized data collection. Discover structured data benefits, implementation best practices, and how Aimerce enhances data layers.